Melink HQ2 – Our Zero Energy Vision & Strategic Plan

Melink’s second headquarters in Milford, Ohio will be one of the greenest buildings in the world.  Not only will it double the office and manufacturing space of our current 30,000 square-feet facility, it will serve as a model on how to design and construct affordable zero-energy buildings (ZEB) of the future.  Why is this so important?

Commercial buildings and homes consume over 60% of the energy in the U.S., and therefore, represent a majority of our country’s carbon footprint.  Though the building industry is on a path to achieve zero-energy on all new construction by the year 2030, it will be very difficult to convert the millions of existing buildings to zero-energy before 2050.

Unfortunately, because of global climate change, we may not be able to wait that long.  We need cost-effective solutions now.  The 17 hottest years on record have occurred over the last 18 years and the trend is getting worse over time.  Climate disasters from floods to fires are becoming more frequent and severe as a result.  In fact, more and more scientists are saying this could become an existential threat.

Yes, solar and wind power have gone mainstream over the last 10 years and that is good news.  And many utilities, businesses, schools, and government entities are starting to jump on the bandwagon.  But renewable energy still only makes up about 20% of our country’s energy mix.  Coal, natural gas, oil, and nuclear make up the rest.  We need to go from 20% to 80% renewables within the next 10-20 years.

One way to speed adoption is not wait for fickle governments and regulated utilities to solve this problem.  It’s time for the business sector to lead and create the clean energy economy of the 21st Century.  This means small, medium, and large companies like ours need to start making the necessary investments now.  Together, we can and must wean ourselves from dirty fossil fuels.

To be clear, this is not just about protecting the environment.  It’s about saving our planet and life as we know it.  It’s about investing in our security, health, and economy.  Who doesn’t want to be safe from more natural disasters in the future?  Who doesn’t want to be secure from flooding coastlines and mass human migration?  And who doesn’t want more jobs and long-term economic growth?

Therefore, this epic problem should also be viewed as a tremendous opportunity for humankind to finally work together on something that is bigger than any one person, political party, or country.  We can either smartly invest trillions of dollars now … or stupidly pay hundreds of trillions and likely lose millions of lives later.  We all know what our children and grandchildren would say.    

What does this have to do with our HQ2?  Everything.  Our new buidling will not be just another green project to say we ‘walk the talk’ at Melink.  Our building will be about showing architects, engineers, and contractors how to design and construct affordable zero-energy buildings of the future.  In other words, it will be about helping revolutionize the building industry for the 21st Century.

How will we accomplish this?

We are going to show that one can invest a small premium of 15-20% over and above a conventional, code-compliant building, and make it zero-energy.  The message being: If Melink can do it, so can everyone else across the country.  I believe developers, architects, and engineers from across the land will want to see and hear how we did this.  I believe our customers will want to see and hear how we did this.  The return on investment will be too good for them not to.

How is this different than HQ1? 

We invested a slightly larger premium of 25% over and above a conventional, code-compliant building.  We also made these investments to an existing building – slowly over time as we could afford them.  This project will show we can do it for an even lower premium if we smartly design the building and take advantage of the most recent innovations.

Features will include several of the best ones we incorporated here in our HQ1.  For example, we will have an even more highly-insulated envelope; we will have the next generation of window and door systems; and we will have a larger solar canopy over the parking lot.

While we can’t share too many details at this time because of the proprietary nature of our innovations, we promise we will push the envelope in ways that will make HQ2 one of the most innovative green buildings on the planet. More details will be provided in the near future.

And we will have many other features that won’t necessarily pertain to energy, but will make the building more comfortable and inspiring.  For example, we will have more open work spaces, more windows and skylights, and a green wall or water feature.  And we will have a museum center to educate visitors on the history of HVAC because to see the future you have to know the past.  Last, we will have a spirit wear shop to reward customers with gifts to memorialize their visit. 

Timewise, the building will be completed by the end of this year and we plan to hold a grand opening in June 2020 where we can publicize our initial findings from our building.

How are we going to pay for HQ2? 

I am taking advantage of what is called a PACE loan to invest in the energy efficiency and renewable energy features of our new building.  In essence the capital is provided upfront and paid back over 25-30 years through an assessment on the property taxes.  This is a great financing tool that we also want to share with the world.

In conclusion, if we’re not part of the solution, who and what are we?  As experts in the building industry, if we don’t help raise the bar, who will and when?  We’re certainly not going to rest on past laurels and let the world pass us by.  We’re going to lead and make a difference.  

A Good Time For Technology

Future of Technology

“Life moves pretty fast.  If you don’t stop and look around every once in a while, you could miss it.”  In my estimation, this quote from Ferris Bueller is more relevant now than when first uttered.  We’re in a period where everything continues to speed up. We’re moving along at breakneck speed to get to the next task, the next meeting, the next event, that it’s often easier to keep your head down.  The downside is that it’s easy to miss some of the amazing things happening in the world due to technology.

Smartphones

Smartphones, for example.  In the span of just a few years they’ve managed to become a nearly indispensable tool.  Gone are the days of proud parents stuffing their wallets with photos – you now have a literal gallery at your beck and call.  Simply carrying the phone gives us the ability to capture those special moments that in years past may be missed.  Try remembering what life was like travelling to a new city before we started carrying portable GPS units in our pockets.  What would previously take hours of planning is now done in minutes (if not seconds).  That’s not to say the consequences of ‘pocket computers’ have been beneficial, but I’d argue the good outweighs the bad by a significant margin.

Furthering Technology

Imagine opportunities to create new technology.  Instead of further connecting people (like the smartphone did), think of developing the next generation of sustainability.  Advancing business capabilities to reduce the amount of energy they consume and to make facilities healthier.  To help build intelligence that create win-win scenarios for companies and consumers at the same time.   Regardless of anyone’s beliefs on climate change and why it’s happening, it’s clear that the climate is changing.  Another thing that has been clear for some time is that the resources that we have on this planet are finite.  Finally, we’ve also learned that the cheapest energy of all is the energy that doesn’t get used.

Make an Impact

Right now, there is such an opportunity available.  Melink is actively searching for an Embedded Software Engineer and an Application Developer who would like to join our family as we continue our journey towards a brighter, more sustainable tomorrow.  We’re growing our sustainable offerings. These offerings include energy-saving demand controls for commercial kitchens (Intelli-Hood), innovative geothermal solutions (Manifest), and HVAC commissioning (Test and Balance). Melink is about to release an innovative new building health monitor (PositiV) and has more innovation on the way.  We’re also creating an awesome Portal that will connect our employees, technology, products, and customers with a clean, intuitive interface. This will create new applications to expand the reach of our hardware and improve the work-life balance of our employees.  Help us build the new tomorrow.

Apply online here

PACE Helps Fund Melink HQ2

Word is spreading that we have started construction on one of the greenest buildings in the U.S.  Melink HQ2 will not only expand our corporate campus for future growth, it will also serve as a model for how to design and construct Zero-Energy Buildings.

What is lesser known is how this project is being financed.  Yes, traditional equity and debt will pay for 80% of this $5 million project.  There is no getting around the fact that concrete, steel, and glass costs money and plenty of it.

But the other 20% of this project will be financed by PACE – which stands for Property Accessed Clean Energy.  This is a smart way to fund energy efficiency and renewable energy improvements that might otherwise get axed from consideration because of budget constraints.

Basically, PACE financing is a long-term loan that gets paid over the long term by the energy savings of the above stated improvements.  However, rather than calling it debt, it is recognized as a property tax assessment based on the increased value of the improvements.

In this example, Melink will be able to make $1 million worth of energy efficiency and renewable energy improvements and pay for them gradually over the next 30 years through an assessment on our property taxes.  In other words, the energy savings will cash-flow the incremental value.

This is important for the building industry to understand, including developers, architects, and construction firms.  The reason is, investing up to 20% on energy improvements can make the difference between a zero-energy building and an energy hog that cripples your business.

There is no personal guarantee required and no additional debt on your balance sheet.  You get a fixed rate with fixed payments that can be passed onto your tenants through a triple-net lease.

Moreover, it allows you as the building owner and/or tenant to market your sustainability mindset and accomplishments.  And with growing pressure from customers and employees to be part of the solution, there is no excuse for not doing the right thing.

For our project, Ohio PACE and CenterBank have been indispensable partners to making this financing possible for us.  In your state, it might be someone else.  Either way, if your clients don’t know about this financing tool, you need to educate them on it.

Leading by example is one of the most important things we can do.  And with PACE financing, we hope to show countless other building owners and professionals that zero energy buildings are not only proven and practical, but also profitable.  Today.

Headquarters 2.0

Another major step on our sustainability journey will be the design and construction of a second headquarters in 2018 and 2019. As Melink continues to grow, we will need more office and warehouse space than our first building can provide.

Fortunately, we have the land next to our current HQ1 in which to build HQ2. It will be of a similar size and layout – with the courtyard facing our current building. And like our first building, it will be super-green. Except our second building will take green to a whole new level!

In addition to it serving our future workplace needs, it will serve as a model Zero-Energy Building (ZEB) for architects, engineers, and contractors to learn ZEB best practices. The goal will be to show a cost-benefit analysis that will make other building owners want to emulate and mainstream ZEB.

A growing segment of the building industry is calling for all new buildings to be Zero-Energy Building by the year 2030. We want to show that this can be easily achieved, 10 years ahead of schedule, with a relatively simple design strategy.

Since the largest energy loads in most commercial buildings are lighting, HVAC, and hot water, we will focus on showing how these can be minimized – and offset by a slightly greater amount of solar PV electric generation. Nothing new, except HQ2 will do this better than HQ1.

But the main innovation will be around our super-hybrid geothermal HVAC system. Don’t worry, we’ll figure out a cool brand name for it. The point is, this new system will help advance the energy savings of geothermal without the high cost normally associated with it.

If you think we have received lots of regional and national attention with HQ1, wait until you see what happens with HQ2. Through countless tours and presentations, we will influence thousands of additional building professionals and continue building a green brand unlike any company.

By the way, if any of you would like to work in this new super, high-tech, and beautiful workplace, you better get an electric car first. Because only EVs will be permitted to drive and park on its new green parking lot of the future.

The Melink Energy Revolution is just beginning…

Customer Experience – The Key Differentiator

Good is no longer good enough! It seems it was only yesterday that every business claimed the key to winning customers was the quality of product or service they deliver. Here at Melink, we’re changing the game to focus on the customer experience! According to a Walker study, by the year 2020, customer experience will overtake price and product as the key brand differentiator. So, what is customer experience you ask? Customer experience is your customers’ perception of how the company treats them. These perceptions affect their behaviors and build memories and feelings, and may drive their loyalty. In other words, if they like you and continue to like you, they are going to do business with you and recommend you to the others. With customer experience being the new battlefield, companies are changing their approach, offerings, and business practices. Sales teams are working harder to learn their customers and their customer’s business, so they can create the “wow”. Hotel managers, restaurant chains, and even doctors’ offices are focused on creating an experience that knocks their customers socks off, instead of just standard practices.

These days, social media gives the consumer a lot of power and impact. There’s an instant feedback loop and the cluster of data starts to create the company’s reputation. For example, if you get on Amazon to buy a new bike for your son, you’re likely going to check the performance stars and the customer reviews. Any of those reviews can be the difference between you purchasing that bike and moving on to a different bike. If you’re looking for a surgeon and every website has them at 3 out of 5 stars, you’re likely going to move on to the next guy. He may be the best surgeon in the land, but his rude receptionist and office staff have poor bedside manner and make people miserable when they go in to see him. If you go to a fast-food burger joint, how likely is it that you’re going to write a positive Yelp review if you pull up to the drive thru, order your food, pay the correct amount, get the correct change and correct order, and you leave in a timely manner? Probably never! They didn’t go above and beyond and create the “wow”! If you want to improve the customer experience, there must be a “wow”! Recently I went through a drive thru myself and was caught off guard with my experience. When I pulled up it was raining. Normally I would get soaked reaching out to hand over the money. This time the cashier stuck an umbrella out the window, so I wouldn’t get drenched. Super small, super easy, but I was impressed! I’ve never seen it before in my time on this earth and he was focused on my experience! I did write a review and I tipped a drive-thru cashier for the first time!

Millennials are changing the game and companies need to embrace it. Sure, the entitlement is out of control, but the business practice changes are not all bad. If you’re focusing only on your product or service and not how your customer feels about the entire experience, you’re in trouble! Some of the large hotel companies are incentivizing their General Managers on customer experience and guest loyalty. The baby-boomers want to talk, interact, have face-to-face experiences with nice people. The millennials want to check-in swiftly to the hotel with no hiccups and have issues resolved quickly. Management needs to address all their consumer personas in a unique way to setup the individual customer experiences for success.

What happens if you fail to provide a positive customer experience? According to a recent study, 67% of customers mention bad experiences as a reason for churn and only 1 in 26 unhappy customers complain. That means companies not focused on the customer experience will lose customers well after it’s too late! Most of this is the result of what I refer to as “sales autopilot”. When you’re there trying to make it look like your product is perfect for them, without the data, you end up losing trust with them. Trust, brand and customer experience are all built on honesty. And honesty is knowing when your product won’t be a perfect fit for everyone. Therefore it’s so important to stop selling and start solving!

Since most companies will be expected to compete mainly on customer experience, organizations like Melink that focus on customer experience will stand out from the noise and win loyal customers over. One thing is for sure, if you want your customer to have an excellent customer experience and create a “wow” you must know your customers better than ever before! Here at Melink, my team and I are completing customer profiles and personas to improve individual experiences. Once you know your customers well enough, you can use that knowledge to personalize every interaction. Customers these days have more power and choice than ever before. Thus, we are responsible for understanding and acknowledging their needs. When people ask what we do, it shouldn’t be Test & Balance, Demand-Controlled Kitchen Ventilation (DCKV), Solar, or Geothermal, it should be creating the best customer experience in renewable and energy reduction markets for our customers!

Be Curious

The older I get and the more people I meet, the more it is confirmed in my mind that curiosity is a highly desirable trait.  Curiosity is a simple recipe for improving intelligence, persevering through hard times, and achieving meaningful goals.  Without curiosity, one is too easily content to settle for the status quo and not grow – personally or professionally.

A couple years ago, an executive friend shared with me that his Fortune 500 company specifically tests for curiosity when recruiting new talent.  The idea is, candidates who demonstrate curiosity are more likely to improve their education, training, and leadership ability.  They never stop reading and asking questions; and become more effective in their line of work as a result.

Of course, being curious is also a great way to build personal friendships and working relationships.  Have you ever met someone who loves to talk about themselves and their weekend, but never turn things around and ask about your kids or whatever?  I would bet they are not on your list of favorite people.  Curious people are naturally more understanding and fun to be with.

Curiosity is getting more attention and research all the time. The most recent issue of Harvard Business Review has made it a feature article as well.  According to HBR, curiosity can improve a firm’s adaptability and performance.

Additionally, this same article posits that curiosity leads to fewer decision-making errors.  A deeper level of analysis and number of options come from asking more questions.  Curiosity also reduces group conflict and leads to more open communication.  And it can mean viewing problems more creatively – with less stress.

Some people assume that asking questions in a meeting shows a lack of understanding, or that they are not as smart as other people in the room.  But the opposite is true.  Asking questions shows you are engaged, that you want to learn, and you care about the end-result.  Don’t be a bump-on-the-log that just attends but does not participate in meetings.  This is a waste of company time.

So be curious!  Every day, with every person, and in every challenge.  Experience the joy of finding new pathways to better relationships and success.  In fact, how can we live our core value of innovation at Melink – without being curious?

Melink: A Service Company

A few weeks ago my team and I had the pleasure of working directly with a customer who is expanding a very large and strategic program within their organization. I could tell the individual responsible for the program was carrying an incredible amount of responsibility to ensure this program’s success.  While we gathered information and learned more, it was apparent that for as much as this program was a challenge to our customer, it was an opportunity for Melink to provide insanely great service. So, instead of assuming our standard approach to business, we tried something different: we leaned-in, volunteered out of the box suggestions, and assumed a collaborative approach. The response from our customer was through the roof!

 

Though we are well known for leadership in sustainability, our best-place-to-work culture, and are now employee owned, Melink Corporation is, at its core, a service company.  In fact, “Service Excellence” is one of our core values along with “Integrity”, and “Innovation”.   It is our job to exude these values; to continue doing so, we need to be incredibly adaptable to meet your needs.  Have you ever heard the following expression about good Customer Service? You’ll know it when you see it. Well, when you work with Melink, I don’t want you to “see” our service; I want you to feel it. I want you to be so impressed by your experience, that you are over the moon, telling everyone you see about us. I expect nothing less than Insanely Great Customer Service… so should you.

 

So, I invite you to provide me with any feedback you might have to offer regarding your experience with us. Feel free to contact me at [email protected].

The Test and Balance Professional

The HVAC industry is vast; there are many products and services that make up the build of any one system. Test and Balance is a very important niche of the large HVAC industry. Many HVAC companies have offered test and balance services throughout the years, but very few of them have employed technicians dedicated specifically to Testing and Balancing. Enter Steve Melink, circa 1987. Steve knew there was a service gap in the HVAC industry and addressed it. Does it really make sense for an owner to allow an installing contractor to verify the HVAC system they installed is correct? Would it not make more sense if an INDEPENDENT, CERTIFIED and SELF PERFORMING entity verified that the mechanical engineer’s design was met? Of course, it would!

Fast forward 31 years and Melink Test & Balance is still going strong thanks to our dedicated team of technicians. These Balancing Professionals are dedicated to Melink Corporation’s core values of Integrity, Innovation, and Service Excellence.

What is a Test & Balance Technician and What Do They Do??

Our National Network consists of more than 30 professionals across 19 states. Our technician tenure’s range from 15 years to less than a month! 100% of Melink balancers are NEBB trained with more than half of the network being NEBB Certified Technicians. Our technician’s experience prior to Melink varies from HVAC service technicians to general contractors to aircraft systems mechanics. Our team currently services more than 50 major accounts and we are adding more every year. As you can imagine, Melink Technicians have seen nearly every type of commercial HVAC unit utilized by the commercial retail market. There is no typical ‘day in the life’ for our T&B technicians. Between the location, business type, and scope of work, every week is a new adventure!

The lifestyle of our techs is unique, but very rewarding and profitable. All techs are road warriors, traveling across the United States each week to different jobs. Melink covers all travel expenses and supplies each tech with a company vehicle. Not only does this allow the team to see the U.S. on the company dollar, but their personal expenses decrease since most of the week they are being covered by the company. Food, gas, and vehicle expenses add up!!

This position is also very independent and needs a disciplined self-starter. With most projects only needing one tech, most of the travel and work is done alone. Even so, the Melink National Network is a family. Each tech knows that a fellow balancer or office support is only a phone call or an email away if they are ever in a tight spot. Even after hours, our technicians constantly interact with one another to help each other grow and support our customers. This is not just a career or a steady job, this is a lifestyle.

On top of it all, our technicians are also partial owners of the company. Melink Corporation is now an ESOP (Employee Stock Ownership Plan), which gives all Melink employees even more incentive to push the envelope with innovation and succeed as a business. Thanks to our National Network Technician team, Melink Corporation has been listed as a Best Place to Work for 3 consecutive years. Melink Corporation encourages input and recommendations for improving the business and improving the lives of the technicians. Melink works hard to address everything to better the position and the experience, for our employees. Striving for the best possible work/life balance is something very important to Melink Corporation.

One can find challenges in any profession they choose. But Melink’s National Network chooses to be challenged on a daily basis and to thrive in it! Their dedication and their commitment to service excellence is the backbone of Melink T&B!

Click here to learn more about Melink T&B.

Sustaining A Great Place To Work

During almost every interview or conversation I have with a non-Melinker, I am asked why I love Melink. My response is always the same, the employees!I am grateful for the “Good Mornings” as employees pass my office, to hear Lorie’s laughter, the conversations at the coffee pot, and sharing thoughts and ideas with my teams.  If you know Melink, you know that we are a leader in energy-efficiency and sustainability practices, but our biggest asset and greatest advantage is our employees.

Every year, one of our top strategic objectives is to ensure our organization is considered a Great Place to Work.  I am proud to say that for the last 2 years we have accomplished that goal! It’s very gratifying to know that 93% of our employees told the institute they feel management is honest and ethical in its business practices. What’s more, 96% indicated they have great pride in who we are and what we do!

So, how do we sustain and keep that momentum?

We have to be transparent about our goals and actions, and very intentional about making sure we are meeting the needs of our employees and providing a satisfying work life, which can certainly be tricky with half of our employees being remotely located across the world. That is why I love Springtime at Melink as we approach our Annual Company Meeting.  This is our own version of a big Family Reunion! We get the chance to be together in one and ensure all voices are heard. All employees gather at our headquarters in Milford, Ohio to reconnect (or meet for the first time!), catch up, and learn more about each other.  We share thoughts, conduct training, share our hopes and concerns for the coming year, and of course have fun!  We will beat up new processes, challenge each other to meet our customer needs, and focus on delivering the best results to achieve our annual and strategic goals. It is an all-hands-on-deck, no holding anything back type of week!

Our 2018 meeting is right around the corner and the planning is almost finished. Food has been ordered, hotels confirmed, flights are scheduled, and agendas finalized. Our remote employees will start to arrive tomorrow. Our days may be packed with educational sessions, brainstorming meetings, internal presentations, and forecasting, but we have plenty of fun planned too!  This year we are excited to have Scott Tallman share his BBQing talents for a cookout, and enjoy a dinner cruise down the Ohio River (thanks Lorie!).

The energy is building and we will soon conduct our survey again. How did we measure up? How do we impact our employees? How do we continue to keep them engaged? While I have a good pulse on where we stand, I can’t wait to show the world once again how Melink stacks up as a Great Place To Work!

Melink to become an ESOP!

In the next few weeks, Melink Corporation will become an employee-owned company. As the founder, owner, and CEO, I have decided to sell my shares to an Employee Stock Ownership Plan (ESOP) which will then distribute shares to our full-time employees over time. The reason is, I want our employees to feel ever more invested in Melink and its vision, mission, and values. And I want them to become beneficiaries of their investment of time, passion, and sacrifice when they retire.

After 31 years of building Melink Corporation into a national sustainability and clean energy leader, I will continue serving as CEO but increasingly focus on strategic and long-term opportunities. For example, after implementing the ESOP, I will focus on designing and constructing our second net-zero energy headquarters for future growth and expansion. I will also continue innovating new products and services, with our most recent ones being Positiv and Manifest. And I will serve as CEO of Melink Solar & Geo, a sister company of Melink Corporation, with the goal of mainstreaming the two most promising building technologies (solar PV and geothermal HVAC) from an energy and carbon reduction standpoint.

As many know, Melink Corporation could have been sold to a public company or private equity firm. The market is ripe for mergers and acquisitions in this new low-tax environment. But I did not want to make my legacy about selling out to the highest bidder and then losing everything I spent my life creating. My vision is that Melink Corporation should become a billion-dollar company by helping lead the clean energy revolution and solving one of the world’s most serious challenges: climate change. And I want to ensure that our family and high-performance culture thrives … and inspires other companies on how to achieve organizational excellence.

Moreover, the ESOP will allow Melink to attract and retain the best possible talent. Rather than our employees only buying stocks and mutual funds of other companies through their 401K plans, they will own the very company in which they spend the majority of their time and invest their hearts, minds, and souls. They will be even more proud to sell our awesome solutions and provide great customer service. They will respect and honor, but also hold accountable, their fellow workers all the more with their best efforts and intentions. Success will beget success.

This is not a get-rich quick scheme. It is a build wealth slowly plan. And it is a commitment and investment in our employees that will empower everyone to think and act like owners. And serve as true leaders to the world at large, our country, and our communities.